World of Photonics Portal

Frequently Asked Questions

When is the registration deadline?

17 January, 2014

What is the minimum booth size?

The minimum size is 9 sqm.

What are the prices for exhibiting at LASER World of PHOTONICS China 2014?

Early bird*:	210 EUR / sqm
Full price:	230 EUR / sqm

*Deadline for early bird: 31 July 2013

Further discounts are available for large booths:

Space / Size	Discount
up to 35 sqm	0%
from 36 sqm up to 71 sqm	10 %
from 72 sqm up to 107 sqm	15 %
from 108 sqm on	20 %

How successful was LASER World of Photonics CHINA 2013 for exhibitors and visitors?

539 exhibitors from 18 countries presented themselves in the Shanghai New International Expo Centre (SNIEC) on 28,750 sqm floor space. 36,042 visitors attended the fair.

electronica China, productronica China and LASER World of PHOTONICS CHINA, together with SEMICON China, which were collocated at SNIEC, are the biggest and most comprehensive platform for the electronics industry in China.

Why is LASER World of PHOTONICS CHINA such a successful fair?

On the one hand, LASER CHINA covers the whole range of photonics and on the other hand, it focuses on the most important segments of the Chinese market for optical technologies (e.g. emphasis on material processing with laser).
The accompanying/conference program in cooperation with industry and media partners represents an additional attraction for visitors because also in China, further education is a more and more important topic. The conference program was classified as very good and important - this will be expanded in the future with new competent partners.
The high proportion of international exhibitors and the presence of market leaders clearly distinguishes the fair from all the local shows.
Corporate marketing activities with important exhibitors ensure a high attention for the show, e.g. through corporate press conferences / tours or special sponsoring packages.
Group pavilions and cooperation events offer especially to small and medium-sized enterprises an ideal platform for the entrance to the Chinese market.
The venue Shanghai New International Exhibition Centre is one of the latest exhibition centres in China on international level.
Furthermore, Shanghai is not only one of the most important centres of commerce but also centrally situated to the “Photonics Clusters” of the country.
Over the past five years, the Chinese market for optoelectronic products has grown by an average of 30%.
Annual growth rates between 10% and 20% are expected in the future.
Production volume in the Chinese photonics industry is expected to reach a total of US$ 10 billion.

What do existing exhibitors say about LASER World of PHOTONICS CHINA?

Andreas Weller, General Manager, Laser Technology, TRUMPF (China) Co.,Ltd., Germany/ China
It’s a fantastic show and the China market is getting more and more important and will be dominant in laser business for the next years. It’s a great pleasure for us to be here and the show is a great success. Most of our clients are from the automotive industry, and also there are more visitors from electronic and semiconductor industry this year. They come not only from China, but also from Korea and Japan.

John Peng, Managing Director, Rofin-Baasel China Co.,Ltd., Germany/ China
This is a very successful trade show in either visitor quantity or quality. The visitors are from aerospace, automobile, metal processing, solar energy, electronics, medical treatment and others. They are the direct buyers of our products. Apart from customers from Shanghai, there are also visitors from Southeast Asia like Japan and Korea. LASER World of PHOTONICS CHINA is more international than any other similar trade shows in China.

Peter Chen, General Manager of China, COHERENT., USA/ China
Visitors coming to our booth come from a wide range of industries like industrial manufacturing, automobile, electronics, semiconductor, medical treatment and education. The quality of visitors is improving each year. The trade show has become bigger and bigger and covers wider areas through more professional organization. The entire spectrum of the industry is showcased here from lasers to system integration, including parts and device enterprises. LASER World of PHOTONICS CHINA has become a leading trade show in the world. Visitors come from all over the world, including Europe, America and Asia.

Ph.D. Herman Chui, Senior Director of Product Marketing, Spectra-Physics, USA/ China
It’s an important show and is growing every year. The visitor traffic is great. Our customers are from a wide range of industries, like micro electronics, electronics components, semiconductor, glass materials, and medical devices. They are not only from China but also from other countries in Asia. We have very good discussion with the customers here and we are pleased to have that conversation. We are also very exciting about having the collaboration with other shows like Semicon and electronica together.

Sunny Deng, Director, Han’s Laser Technology Co.,Ltd., China
LASER World of PHOTONICS CHINA is even bigger than past years. The visitor number is also unparalleled. It has grown into an exhibition of high-speed, advanced and high performance technologies. At the trade show we met a lot of target customers and received several orders. We also didn’t expect such strong reaction our machine received. It is well beyond our expectation.

Weiguo Fan, General Manager, Laser Technology Dept, Shenyang SIASUN Robot & Automation Co.,Ltd. , China
The trade show is becoming even more professional and covers more applications, It has improved a lot in size and popularity this year. We met a lot of users from the automobile industry like vehicle manufacturers Volkswagen, Mazda and parts producers as Johnson Controls, Faurecia and Lear. There are also visitors from universities and research institutes, steel, shipbuilding, military and other industries. In comparison to other trade shows, LASER World of PHOTONICS CHINA is bigger and covers wider range from micro to macro laser processing. Telling from the number of professional visitors and their needs, we can say the laser processing market still has great potential.

Michael Chen, Business Development Manager, LMI Technologies Inc., Canada
The trade show is excellent. This is our first time at Vision China and we have seen very good results. Both the visitor number and quality are quite satisfying. Quite out of our expectation, we received customers from electronics, semiconductor, machinery, traffic, tire and other industries.

Mike Gibbons, Director of Sales & Marketing, Point Grey Research, Inc., Canada
The show is excellent with a lot of good exhibitors and customers. There are a wide range of industrial visitors from machine building, systems and integration, and scientific field. We are very satisfied with the show and the visitor quality is very good. We meet visitors not only from Shanghai, but also from Beijing, Taiwan and so on.

Alex Han, Product Support Manager, Carl Zeiss (Shanghai)Co.,Ltd., Germany/ China
The trade show is very successful and very professional. It congregated a lot of experts, engineers and researchers from the industry. The visitors also come from a wide range of industries. Apart from laser and optics suppliers, there are also visitors from electronics, automobile parts, plastics, medical instruments and research institutes. We think it is a fruitful exhibition for us. The onsite reaction is very positive and it’s well beyond our expectations.

Hunter Li, Encoder Product Manager, Renishaw (Shanghai) Trading Co., Ltd, U.K./ China
Though it’s our first time exhibiting at LASER World of PHOTONICS CHINA, we have always visited the show and thought highly of it. Our partners and customers are all here, and the visitors are also very professional. Our customers are mainly in the trade of processing and manufacturing of high-precision products.

For more statements from exhibitors at LASER World of PHOTONICS CHINA 2012 please click here.

What are the major exhibition categories at LASER World of PHOTONICS CHINA 2014?

Photonics components

1. Laser and optoelectronics
2. Optics
3. Manufacturing technology for optics
4. Sensors, test and measurement
5. Services

Photonics applications

6.   Systems by application sectors
7.   Laser systems for production engineering
8.   Optical measurement systems
9.   Optical information and communication
10. Biophotonics and medical engineering
11. Imaging
12. Illumination and energy
13. Security

What visitor groups can exhibitors reach at LASER World of PHOTONICS CHINA?

Optics
Precision engineering
Tool making/Mechanical engineering
Electrical engineering/Electronics
Semiconductor industry
Automotive engineering
Chemical/Medicine
Biotechnology/Environmental monitoring
Printing/Graphics
Data processing/Telecommunications
Photovoltaic
Aviation/Aerospace
Traffic and transport
Commerce/Services
Colleges/Universities/Research Institutes

What marketing and communication services are available for LASER World of PHOTONICS CHINA
• Cross-marketing packages
To ensure that your presentation is a success, we have developed various packages of services designed for exactly that purpose. Use as many communication channels as possible to make visitors aware of your company before the fair and motivate them to attend. The fact that you are participating in the fair should increase the number of contacts at your stand and help you to reach potential new customers.

• Trade visitor invitations
Trade visitor invitations are by far the most successful advertising materials for increasing visitor traffic at your stand. Invite your existing and potential customers to attend LASER World of PHOTONICS CHINA free of charge.

• Company entry
The information about your company that is stored in the trade-fair database is of critical importance. It is the basis for your presence at the fair. Everything you enter there appears countless times – in all fair-related media: in the trade-fair catalogue and on the fair’s homepage. Multimedia presence is guaranteed.

• Advertising opportunities
Our range of communication activities makes use of all marketing disciplines. They range from classic advertising at premium locations and advertising materials with optimum utility to direct marketing (e.g. via e-mail newsletter), sales-promotion measures and sponsoring.

• Sponsoring items
Various sponsoring opportunities are available at LASER World of PHOTONICS CHINA. Sponsoring is an effective way to make an audience of interested industry representatives more aware of your company and to improve your image. Please remember that sponsoring offers are limited and will be awarded on a „first come – first served“ basis.

• Press services
LASER World of PHOTONICS CHINA is your chance for effective presswork. The fair is a good opportunity for you to establish and maintain press contacts. Our presswork begins long before LASER World of PHOTONICS CHINA opens its gates. As an exhibitor, you can be part of it all and profit from it, too. Our press services provide the support you need to draw attention to your products and applications – before the fair, and during it.

You can find details on all our marketing services in the LASER World of PHOTONICS CHINA marketing services brochure.