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Mercateo - der Megahändler für Geschäftskunden im Internet

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PRACTICE
Meeting
Successful negotiation with the 4 phases of the meeting guide

Successful negotiation with the 4 phases of the meeting guide
 
The person who controls the agenda determines what will be discussed and what not. It is therefore important that you have the courage to take things into your own hands.

Firstly, agree exactly what is to be negotiated with the person you are meeting. If the topics are too wide ranging, agree on a process for the meeting; in other words, the length of time that you are likely to spend on each topic in order to reach a result.

Discuss as early as possible how you imagine the meeting will proceed. The following meeting guide has proven to be very useful for negotiations in practice:

1. Negotiation topics
  • What is being negotiated?
  • When will we be dealing with each topic and for how long?
2. Information phase
  • Exchange interests
  • Exchange information
  • Describe points of view and perspectives
  • Exchange arguments and reasons: establish common ground, specify differences
  • Describe problems
3. Discussion phase
  • Where there is common ground, register the first results
  • Deal with problems one by one; discuss the pros and cons; focus on the benefits.
  • Gauge what leeway there is for negotiation
  • Find various choices
4. Decision phase
In the decision phase the objective is to aim for a specific negotiation result. In this phase, important questions are:
  • How can we agree on the content?
  • How can we agree on the process?
  • What are the factual criteria on which we base the results of the negotiation?
  • Are we basing the negotiation results on objective benchmarks?

Practical hint: Shaping the discussion phase in a factual and results-focused manner can often be very difficult because, if the parties' interests are too different, there is a serious risk of them becoming deadlocked.


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 News - 21.05.2013
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